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Professional development seminar: Increase Your School Roll!
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| This course is not currently scheduled. Please contact us to register your interest! |
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How to recruit more pupils and boost your school's income.
 This seminar is for those interested in increasing their school roll.
We won't turn you into a marketing guru, but we will cover the basics you'll need to know to plan your marketing campaign, write press releases, establish and maintain your brand image, produce your prospectus, great newsletters and marketing materials, and get to grips with the issues around website strategy.
The aim is to help you understand what needs to be done to increase enrolments, and the reputation of your school.
What you will learn:
1. How to identity potential marketing opportunities.
2. Understanding the value of every child.
3. How to identify your marketing audience, and write a marketing plan.
4. The secrets behind creating and maintaining a great school brand im age and identity- online, offline and in printed documents
5. A Simple formula that will help you get your school's name and news into the media.
6. The five secrets you need to know to produce a great school prospetus.
7. How to produces a school newsletter that will be read from cover to cover.
8. Scoping your school website and planning your online presence.
Plus... How to produce a top quality website on a lower budget than you thought! |
You too can learn the skills and techniques to Increase your School Roll!
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Course Leader Paul Sample is one of Britain's top schools marketing experts. He is a consultant to a number of state schools, independent schools and educational institutions.
Paul, who is a Member of the Chartered Institute of Public Relations, combines practical stage by stage advice, backed by sound marketing theory, to provide you with an interactive seminar that will teach you the essential secrets for Marketing your school.
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