Well, we'll take the mystery out of it for you:
It's basically about making your website findable on the internet.
Whether we have designed and built your website, or you need us to work on your current site, we use a systematic approach.
We'll ask you questions like:
Are you describing the services in the right way for your target audience?
Are you providing enough information?
Are you keeping up with your local competitors in the search results?
Is the structure and navigation of the site logical and intuitive?
Do you know where potential clients go to find your services?
Can you be found amongst your competitors? Do you stand out?
Are you using the most important keywords or phrases that you think people will search for?
Do you receive monthly statistics about how your site is doing?
Do you know where your website visitors are coming from? which pages they use most and how many pages they view?
Are other websites linking to your site?
Is your site updated regularly? Do you get repeat visitors to your site?
We know that successful search engine rankings are based on a balance of efforts accross several tasks.
SEO work, like any website, is an ongoing process. Never finished. But we will work on building a good foundation with this initial work. You'll soon see the results.
If you have any questions or would like to discuss any SEO issues, please don't hesitate to give our experts a call on 01722 744033.